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Another bad implementation of Twitter for corporate social media

Posted by Nathanael Boehm on September 30th, 2008 in Conversation and Collaboration, General, Social Networks, User Experience

Taken from the BigPond Team’s Twitter feed:

Screen capture of BigPond Team's Twitter feed.

If you look at more recent tweets it appears they’ve started to move away from this format - hopefully they’ll keep improving and start listening to people like Stephen Collins and get it right. Because this example shows they have absolutely no idea what they’re doing with implementing Twitter as a social media communication and conversation channel.

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One Response to “Another bad implementation of Twitter for corporate social media”

  1. Mike Hickinbotham Says:
    September 30th, 2008 at 5:39 pm

    Hi all,

    To learn more about how Telstra is listening and learning click on the following link: http://bit.ly/F1Eew

    Cheers,

    Mike

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